Welcome to The Gridiron

The Gridiron is a living concept in the greater Green Bay, WI area designed for anyone in our community seeking affordable housing and social connectedness, including young professionals, the elderly, and cost-burdened individuals and families.

The Gridiron is a unique mixed-use living concept that brings truly affordable housing for all. The Gridiron brings housing balance, improving the geographic diversity of housing, minimizing displacement, and stabilizing the workforce.

Download or print The Gridiron booklet.

Coming Home

From young professionals just starting out on their career track and older adults looking for a balance of community and independence to hard-working underpaid blue-collar workers and cost-burdened parents with little mouths to feed, The Gridiron is a place our community calls home.

The Gridiron offers a tenant-led community focused on connection with studio and one to three-bedroom options. From the moment a lease is signed, residents will enjoy on-site amenities and support, including a fitness center, shared garden, community living spaces, and an advocate, as well as commercial spaces and businesses to generate revenue and provide work  opportunities for both tenants and the community at large.



The people who will call The Gridiron home are those who are the backbone of our community. They work hard, often in the customer service, public service or manufacturing industries, or have retired from these professions. The Gridiron has taken the needs of the Ashwaubenon community to heart and is designed for:

      • Seniors
      • Young professionals
      • Cost-burdened families or individuals

What we know is that three industry types employ nearly 50 percent of Ashwaubenon’s residents: manufacturing, retail trade, and educational and health care services. These members of the workforce represent those who likely need affordable and accessible housing options like The Gridiron.

With Ashwaubenon’s population of residents 60 years and older growing, it isn’t surprising that residents at a community open house identified development of “senior housing with proximity to a grocery store and pharmacy” as a key opportunity for the village. Fortunately, The Gridiron can work alongside the Village of Ashwaubenon to help meet this need for accessible and affordable senior housing options for those looking for community without the upkeep of a single-family home.

Another key opportunity in Ashwaubenon, as identified by residents, was to “maintain affordable housing.” By bringing together the employees from the key industries mentioned, such as young professionals, cost-burdened families and individuals as well as seniors who may be on a fixed-income, The Gridiron will help meet all of these core needs identified by Ashwaubenon residents and conveyed through the Village’s Comprehensive Plan.

The Gridiron also helps to meet the Village of Ashwaubenon’s goal to strategically support infill projects that redevelop existing structures for mixed-use, multi-family housing. 

By re-purposing an aging assisted living facility left vacant in the village center, this project will bring revitalization and meet village goals for future development.

Content from Village of Ashwaubenon, Comprehensive Plan Update, “Planning Context,” 2016.


The Gridiron Neighborhood Meeting July 14, 2020, 5-7 p.m.

Join St. John’s in partnership with Hoffman Planning, Design, & Construction, Inc. for a Neighborhood Meeting for Ashwaubenon Village residents to learn more about The Gridiron mixed-use development. The meeting will take place on Tuesday, July 14, from 5-7 p.m. at the Ashwaubenon Village Hall, 2155 Holmgren Way. At this meeting, you will hear about …

Investing in Futures

The Gridiron is designed to be a multi-family mixed-use development in the heart of Ashwaubenon just one mile from Lambeau Field. The mix of affordable multi-family living with commercial business makes this a unique self-sustaining innovation in community-focused living. Our long-term business plan leverages a percentage of rental income for a resident investment program as …


Business Partners

Businesses across Ashwaubenon and the region are showing their support for The Gridiron. Will you join these partners and list your business as a supporter?

Ace Hardware – Ridge Rd.
Ashwaubenon Bowling Alley
Capital Credit Union
Express Employment Professionals of Green Bay
Fox Communities Credit Union
John’s Refrigeration
Johnson Financial Group
Kroll’s West
Not By Bread Alone
Radisson Hotel & Conference Center
Skyline Exhibit Resource
United Healthcare
What does being a supporter of The Gridiron mean?  Businesses listed above have not contributed financially, rather, they are signing on in support of The Gridiron concept and the need for socially inclusive affordable housing in our greater Green Bay community.

Apartment Rentals

Listings for apartment rental at The Gridiron will become available in 2021. Prospective tenants will find more information at liveatgridiron.com.

Commercial Development

Commercial space will be available in The Gridiron. Information about commercial opportunities will be available on this site in the coming months. Check back regularly or connect with us directly.